After just over a year of behind the scenes transition, Bing has officially begun powering Yahoo’s natural and paid search results. Similar to combining the strengths of Ironman and Aquaman (the underdogs of superheroes), Yahoo and Bing (the underdogs of search) have combined their strengths to create a search engine super-power. Together Yahoo and Bing now hold almost 30% the search market. With Google’s market share dropping monthly, this search alliance has the power to give Google some stiff competition. [More]