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How to Avoid SEO Tricks

clock October 19, 2009 03:18 by author OpenVision
Search Engine Optimization (SEO) is the process of improving the volume or quality of traffic to a web site from search engines via "natural" or un-paid ("organic" or "algorithmic") search results as opposed to Search Engine Marketing (SEM) which deals with paid inclusion." - Wikipedia. In English please... Search Engine Optimization is the process of getting your website listed higher in search engines without paying for placement. It seems that in today's world anybody with a little bit of internet knowledge thinks that they can be an SEO Specialist: insert keywords here, submit site to search engines and wa-la instant SEO. Unfortunately it's not so easy; and neither is deciphering the legitimate SEO companies from the fly-by-nighters. Avoid these 5 SEO tricks and you will be on your way to a better ranked website without risking damage to your site or your reputation. 1. “We can successfully have your rankings increased within 48 hours!” SEO is a time consuming proces... [More]


Champagne Marketing on a Beer Budget

clock October 15, 2009 04:07 by author OpenVision
10 Tips on Budget Friendly e-Marketing By Michelle C. Lee. Whether we are in a recession or a depression it really doesn't matter, we are all hurting. We're trading in our Italian leather loafers for faux-leather footwear, our business class airfare for economy class and our gas guzzling SUVs for gas saving sedans. And that's just in our personal lives, what about our businesses? Wages are being cutback, layoffs are happening and our advertising budgets are drained. How can a company still market themselves in this economy?   1.    Email Signatures: “…your companies name is on display 133 times a day per employee.” This is such a simple way to promote your business, and it’s amazing how few people actually use it. Industry analysts say that every day, the average user sends 34 emails and receives 99 emails, that means that your companies name is on display 133 times a day per employee. By adding a simple signature to the bottom of ... [More]


Studies Show Web Actors Work

clock July 10, 2009 08:04 by author OpenVision
Studies Show Web Actors Work [More]


Adding a quality live actor on your website reduces your bounce rate!

clock May 18, 2009 07:54 by author OpenVision
Live Actor or Spokesperson on website will reduce your bounce rate! [More]


The Importance of Standards

clock April 27, 2009 01:55 by author OpenVision
More specifically - the importance of web standards. It's a big subject in the field of web design, and not an easy one to explain. There's a chance I should be picking something a little easier to start this off with, but what the heck, let's just jump right in, both feet! A Look Back The phrase "web standards" - or "standards-based design", or a number of other, similar, variations - refers to websites built in accordance with the W3C HTML and CSS rules. The W3C is an organization - possibly closer to a confederation - of designers, internet guru-type, and professionals in the field. Established in 1994, it had - and still has - the single goal of establishing a standard, usable, nonpartisan set of rules and regulation for website code. With the so-called Browser Wars just getting started at the time, there was a lot of need for an entity like this. Let's back up a minute. Let's step back even away from the web itself, and look at computing in the mid to late eighties. Yeah, I don... [More]


Welcome to OpenVision, Inc.

clock April 21, 2009 19:48 by author OpenVision
Welcome to the new OpenVision blog! Here we will discuss the latest in sc web design, web development, ecommerce internet marketing, paid advertising, and website actors and spokespersons. Learn more about our services, view our web portfolio, meet our management staff or team, or contact us.


OpenVision, Inc.

Welcome to our blog! We chat weekly about the latest in SC Web Design, Internet Marketing, Website Actors and Spokesperson, and Web Development.

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