OpenVision, Inc.

OpenVision Case Study - KittyDunes.com

Our latest case study KittyDunes.com needed an organic search engine package giving it top rankings for the vacation rental market in the Outer Banks and North Carolina. We started with the most important factor, Keyword Discovery. From there we were able to create new content allowing search engines to find relevant search engine terms not just for popular terms, but for quality terms which produce a conversion (or reservation in this case). We also did extensive back linking and directory submissions, focusing on quality third party sites. Next we performed optimization of non-visible features of the website; alt tags, title tags, meta tags, and clean optimized code. We setup all of our sites with Google analytics and e-commerce tracking when possible. We email custom easy to read reports on a monthly, weekly, or even daily occurrence when necessary. Our search engine optimization packages are constantly monitored and tweaked as we estimate improvements that can be made.

Here are a few stats for kitty dunes that prove we know what we are doing:

1. Average of 70+ thousand visitors monthly
2. Almost 1 million page views monthly
3. A very low bounce rate of 20%. This means 80% of all new visitors visit more than just the entry page
4. 8 minutes average time spent on site for each user which is exceptional
5. 13 pages each visitor views on average per visit